Stages of Production

I see the words “editing” being thrown around in talks about self-published books–or, more specifically, what they often lack. In one of the many other roles that I have played, I’ve watched production go on from…from…what is that phrase? From root to nut? From shell to scone? Something like that. I’ve worked in a zero-error tolerance environment, and so I have some idea how these things are done.

In any event, there is no need for self-published authors to say that they can’t produce at traditionally-published quality.

There are a lot of different kinds of editing. One person usually does not do them all in traditional publishing. This is not because there are very few people who are competent at all kinds of editing (although, let’s face it, that is also true). It is because different kinds of editing require you to think with different parts of your brain, and so you cannot do them all at once.

So, a brief overview of the stages of production, after the author has finished a draft of the work.

1. Substantive/big-picture editing: Focuses on pacing, story arc, character arc. The substantive editor reads the story and makes comments as a whole about ways to tighten it, to make the characters more sympathetic, to make the ending more climactic, your hero more heroic. All that good stuff.

2. Line-editing. At this stage, the line-editor goes through and cleans up inconsistencies, tightens language, nitpicks at awkward sentences, points out when sentences do not mean what you think they mean. If a chapter ending could be heightened for effect, she will tell you.

(As a general rule, in my experience these two phases are rarely experienced as distinct entities: while phase one generally focuses on overall story arc, the editor will still write “awkward” if she sees an awkward sentence; likewise, if in phase two the editor still feels like you need to make the heroine more sympathetic, she’ll push you on that. But this is the main thrust of it.)

These are distinct passes because if you are rewriting (not cleaning up, but actually writing new scenes or changing old ones dramatically) after phase one, there’s no point in nitpicking material that will disappear.

These days, both these phases are done on computer, so the author finishes line-editing her manuscript and you have a big file.

3. Copy-editing. This is where someone really steps in and tries to catch errors. The big ones are continuity errors: is the horse a stallion, a gelding, or a mare? What color is it? How many hands high? Does this remain consistent through the book? If it’s Tuesday today, tomorrow must be Wednesday, and so they should not be observing the Sabbath. If he went away five years ago, and she’s been out for two years, they couldn’t have met in her first Season. If his book was named A Gentleman’s Practical Guide to Chastity in Chapter One it can’t be A Practical Gentleman’s Guide to Chastity in Chapter Eight.

These errors are really, really hard to catch. You have to make a list of everything, and every time you run into something, you have to go and check on your list to see if it is true.

A good copy-edit stage also contains a good bit of fact-checking. “Actually,” the copy editor might say, “June 22 1841 was a new moon. Change to June 14th?”

If you write historicals, you may want to have someone who is doing historical nitpicking–possibly in addition to a regular copy-editor, so that they can tell you that “fantasy” was not used in that sense until 1915.

Along the way, the copy-editor also makes things consistent stylistically, and corrects typographical and grammatical errors. But because she is checking for overall consistency, it is insane–INSANE–to expect this person to catch all errors. Especially because the next stage in production is:

4. Incorporation. The author needs to look over and respond to the copy-edits. Sometimes she’ll stet a change. Sometimes the copy-editor will ask for advice and she’ll have to respond. In any event, what you get out of this is a document listing the changes that need to be made to the manuscript. Now someone needs to make those changes.

That person is an incorporator. It sounds like it is a mindless, meaningless job, just entering changes that someone else has suggested. It is not. Incorporation introduces errors. You need to make a change, and then look to make sure that you haven’t introduced an error with that change. In any reasonably sized manuscript, you will have introduced errors. You just will. There’s no two ways about it.

That brings us to:

5. The proofreader(s). The proofreader now reads the manuscript very closely for typographical and grammatical errors. She might catch continuity errors, but she’s mostly focused on typos. She notes all that she finds.

She’s human, and so she doesn’t find them all.

No, really. That’s the way it is. In any manuscript of reasonable length, one person cannot–CAN NOT–find all the errors in it. More importantly, most people are more susceptible to missing certain kinds of errors. Me, I will miss a he/she swap 90% of the time. I’m just not good at catching those. But I’m great at subject-verb agreement.

And so that brings us to:

Step 6: Incorporation.

Step 7: Evaluation. If  a proofreader found a great many mistakes, you probably need to go back through for a second proofing pass. So you might have to go to Step 5 and Step 6 again. If it’s really bad–or you want to be really darned certain–you may have to do this three or four times.

Step 8: Formatting: you put your file in the final format, whether typesetting or epub or mobi.

Step 9: Final-pass proofing. Because you need to proof your formatting. At this stage, you’re looking for both typographical and formatting errors. If you’re indenting paragraphs 0.5 inches for the first five pages, don’t start indenting them 1 inch thereafter; that’s annoying. When you formatted, did someone hit a stray key at the wrong time and introduce a “B” in the middle of the word? Did the conversion process spit out garbage halfway through the file?

You need to proof every format. EVERY ONE. On more than one device.

So there you have it. Those are the steps you need to take to produce a professional-quality book.

Yes, I’m serious about that. So every time I see people say, “I hired an editor but there are still typos in my book,” I always want to sit them down and say, “Yes, but what kind of editor did you hire? And how many typos were there to start with?” Because editors are not magic people who wave wands and fix a book instantly: you can’t hire one person to do everything, and especially not all in one pass.

It’s not always the editor who’s at fault if typos still remain–it’s the process.

I know this sounds daunting. In fact, I’m fairly certain that traditional publishing doesn’t go through these steps. I’m betting that most of them don’t proof their e-formats beyond a quick once-over.

That just means that you, the self-publisher, can do better. So when people ask me, “who was your editor?” it’s the wrong question. The right question is: “What was your process, and who assisted you?”

There were six people besides myself who participated in production of my novella, not counting beta-reads from friends. (I acted as incorporator.) I assumed at every stage of the game that everyone I hired was fallible (they are!) including myself (I am!) and checked and double-checked and triple-checked everything.

When it comes to production, good people help. Good processes trump.

(In the height of irony, I screwed up the steps originally and had to clean it up.)

4 ways self-publishing can help traditionally published authors

So, you’re traditionally published. And you like being traditionally published. And you don’t want to not be traditionally published. But that doesn’t mean that you shouldn’t care about self-publishing, because there are four ways that self-publishing is complementary to–not contradictory with–traditional publishing.

1. You can use self-publishing as a threat in contract negotiations. Up until now, you go into contract negotiations and say, “I want a pony! And a better e-royalty rate!” They have patted you on the head and said, “Or else what?” You now have an “or else.” You won’t use it, but they don’t have to know that.

2. You might have backlist titles, and you can get the rights back to them and self-publish them. Yes, there’s still work involved–you’ll need a new cover and you’ll need to perhaps scan the titles in, proof them, and format them–but you won’t have to deal with editing.

3. You might want to write a novella, to bring in new fans to your series–or potentially, to tide your fans over while they wait for your next.

4. You only sold North American rights to your novels. Did you know that on Amazon, you can put up books and restrict the territories to the other 283 countries that are not in North America? You can get your books in front of an international audience. Next time someone e-mails and says, “I can’t get your books in ____!” then you can let them know they can.

RWA 2011

In a few weeks, I will be at RWA’s 2011 conference. I’m really looking forward to this for a number of reasons.

What does that mean? First, if you live in the vicinity of New York, I’ll be signing books at the annual “Readers for Life” Literacy Autographing. I’m not the only one (of course)–there will be hundreds of other authors there. It’s a wonderful event, full of readers and authors and energy. The publishers donate the books, and the proceeds all go to local literacy efforts. So I’ll be there, signing copies of my print books. If you already have a copy and just want to drop by to say hi, that’s cool, too.

Second: Many people have noticed that there is nothing on the official RWA schedule about self-publishing. I don’t blame RWA for this; the call for workshops went out at a point when self-publishing was barely on the horizon. But I do think it’s a shame there’s nothing out there. So a group of us are putting together an informal breakfast meeting to chat about self-publishing. It will be at 7:30 AM on Wednesday, June 29th. The info:

We’re a little unsure whether there is a continental breakfast included in the conference price this year (I’ve heard a rumor it’s not), but if there is, then let’s meet in the breakfast area. If not, we’ll meet at Starbucks.

Feel free to spread the word to others who might be interesting in the topic. This will be a very casual discussion, nothing formal.

I’m looking forward to this.

Finally, if you’re attending the conference, I am on a panel entitled “The Seven Deadly Sins of Second Books,” talking about why the infamous “sophomore” book is so infamous. Also with me are Tiffany Clare, Kris Kennedy, Susan Gee Heino, and Susan Sey. I’ll be talking about Trial by Desire, a book I spent so much time on that even today, the thought of having to look at one word of it make me feel ill to my stomach. Everyone else on the panel has lovely, awesome second books, and naturally I have no idea what they will have to contribute, since obviously, boring.

Our workshop will not be recorded, mostly because we cannot talk about our second books without using profane, obscene language. This is on Wednesday, 3:15 PM, in Chelsea/Gotham.

Dear agents

In the last 24 hours, I have heard not one, not two, not three, but five separate tales of woe about agents attempting to wrest certain concessions from authors. I’m not going to go into the details; those are private.

So this is an open letter to agents who are thinking that they need to get authors to sign away as much as possible, RIGHT NOW.

I know some of you are worried about how you will make money in the future. It shows, because some of you are claiming you have rights to things that you really shouldn’t have rights to. Others of you are setting up business models that, frankly, suck for authors.

How do you think your author is going to feel when they discover that you’ve screwed them over? Are they going to want to do business with you in the future when you try for massive land grabs?

Who do you think is going to win? Every commercially viable author has a lot of choice as to who her agent is. I know that some of you believe that you are in demand, and you are–but an author who is commercially viable is also in demand. There are not enough commercially viable authors to go around to all the agents who are in business today. You know it. We know it, too. We have choices.

If you are so focused on getting the maximum number of dollars out of an author today, you are going to lose tomorrow, because nobody will want to work with you. If your business model actively harms an author’s best interest, you won’t be her agent tomorrow.

Here’s the reason you make money today as an agent: Because you zealously represent your clients’ interests, and because she knows she will make more money working with you than she would working on her own. See that? It’s perfectly obvious: If your business model doesn’t make the author more money than she could make on her own, you don’t have a business. The worse your terms are for the author, the faster you will not have a business.

So think twice before you screw your authors. It might make you a few bucks today, but it isn’t going to last. If you want a business in the future, the question you need to ask yourself is: “How can I make my author money?” The question you shouldn’t be asking yourself is: “How can I make money off my author?”

In defense of editors

So, I talked earlier about the whole notion of paying percentages.

I want to mention one last thing about it, and that’s the notion that everyone other than the author provides “day labor.” What do I mean by “day labor”?

This post by Dean Wesley Smith is instructive:

Everyone who reads my blog knows how I feel about giving a percentage of any kind of your property for day labor. (Like giving the gardener a percentage of your house for trimming a hedge.)

Oh, the word “day laborers.” It’s implied that you could go down to the street corner and hire anyone to do precisely the same job. And it may be true that some of the people in publishing do work that is noncreative and fungible. But…all of them? Really? Getting your book edited is like getting your hedge trimmed?

Let’s be more specific. You think that a good substantive editor can’t act as a true creative partner?

Look, I get that some editors are crap–I don’t have the longevity that Kris and Dean do, but I do keep my ear to the ground, and I have friends who gossip. I know that there are editors who don’t edit. I know there are editors who edit badly. I know there are editors who suggest changes just so they can feel like they did something.

But I also know there are editors who can work with an author, not against her, to help produce the best book possible. (I had one.) I know that there are editors who are so magical, authors will take paycuts to work with her. (I don’t know this personally, but based on available evidence, I’d be willing to bet good money that Angela James is one.)

Many editors, in fact, edit late at night or on the weekends. They edit when they’re visiting their families over Christmas (personal experience again here). They do so carefully, methodically, and with an eye toward helping the author write the best book she can manage. I’m kind of offended on behalf of some of the amazing editors out there—people who are vastly underpaid and underappreciated. I get that I’m supposed to disrespect traditional publishing at this point, but I can’t stomach talking like that about people who spend 60-80 hours a week making almost nothing, while living in one of the most expensive cities on the planet.

They do that because they really, truly believe in making amazing books. That just makes me angry.

You can talk about authors being underpaid, but editors are underpaid, too–and the very first person I could see myself paying a (time-limited) percent to is an amazing editor. These people may be attached to a business model that doesn’t make a lot of sense to you, but that’s no reason to denigrate what they do.

And maybe I’m just showing my colors here. Because here’s the other thing—I am okay with not maximizing my income. It’s totally fine with me if I make a little less money, if that means I’m paying someone enough that they can earn a living wage. I don’t need all my business deals to cut the other party to the bone. I don’t want to screw anyone. Just because I won’t be the frog doesn’t mean I have to be the monkey.

I’m being very careful with how I spend money now, because I don’t know how much I’m going to make. But if I start making reasonable profits, I don’t mind sharing them with the people who are most vital to my success. Maybe that’s crappy business sense, but whatever. I didn’t take this step so that I could replicate the things that most bug me about the industry.

Okay. Rant over.

Unpacking assumptions about percentages

One of the most oft-repeated arguments that I see in self-publishing is this notion that you should not give a percentage of your work to anyone, ever.

I think this is mostly because Dean Wesley Smith and Kristine Kathryn Rusch–two very intelligent and business-savvy people–have said they think it is a bad idea, and because Dean and Kristine are often smart and intelligent, they are cited as gospel.

This post by Dean is typical of the argument:

We sure aren’t paying anyone who helps us a percentage. And never will. It’s my work. I ain’t giving parts of it away.

Without any sense of irony, Dean ends the post with this:

…[E]ven if in my opinion, they are stuck on giving percentages away to agents. But oh well, it’s their money to give away (if they ever decide to try what they are pushing). Their headache.

I would rather just keep the full 70% to be honest.

Wait, what do you mean, “full 70%”? What? Last I checked, “full” was 100%. What happened to that extra 30%?

Oh. I see. Amazon took it. A percentage. Dang it, Dean, why are you stuck on giving a percentage to Amazon? I thought you weren’t paying a percentage to anyone. It’s your work. How come you’re giving parts of it away?

Now, that’s not quite fair, of course. The answer is obvious: You pay Amazon 30% of the take because if it were not for Amazon, your take would be much, much smaller, and you would weep.

Why Dean doesn’t think this concept is generalizable, I do not know.

Now, don’t get me wrong—I am very jealous of my percentages, and I wouldn’t go around throwing them away willy-nilly. That being said, I can  see how giving someone a percent would make sense.

Let me give you an example: Suppose that it takes 400 hours to write a book and 100 hours to get it ready for publication: incorporating changes from copy edits, finding editors, finding copy-editors, proofs, chasing things down when they don’t get done, getting covers made, getting formatting done. You may snicker and say, “Courtney, those things don’t take 100 hours!” But they did, for me, for Unlocked. (Partially because I was learning how to do things right–hopefully the process will streamline in the future.)

Do you know what it means to do a good job finding an editor? It doesn’t just mean you find any person who hangs out their hat and says “I edit. Pay me.” You need someone who gets your work. Your voice. Who operates in a way that you can work with. Someone who understands what is good about your book and will work with you to make it even better. That’s not easy to find, and you won’t know if someone fits that bill until you pay them money. Sometimes lots of money.

Some people will do sample edits on a few pages (good to see if you’re in line on the voice thing), but some won’t. So instead, you read books that they’ve already edited—or google to see if they’ve written about their style or writing tips—and you try to guess from that whether they would work well with you.

Maybe you find someone who looks awesome, but she’s booked for the next four months solid. (Yes, this is happening.) Maybe you find someone who looks awesome, and it looks like you’ve got a decent fit, but it turns out that you can’t deliver in the timeframe when she would edit because you figure out you need to rewrite 30% of it, and so you miss the mark.

It’s hard work finding a good editor who works well with you, stylistically. Repeat for copy-editors. There are lots of people calling themselves copy editors these days, and when you ask them what style they prefer they say, “huh?” Or they think that “copy editing” is synonymous with “proof reading.”

Not everyone who formats ebooks does a good job. I wouldn’t trust someone who thinks that you should avoid curly quotes altogether (that’s the ridiculous Smashwords fix—everyone else gets “ ”). How can you tell if someone is doing something right? You download copies of their books and then you unzip the epub file and look at the underlying HTML. That’s how.

It’s a lot of work to find people who are doing things right. It’s even more work to figure out how to do it right yourself.

If you hire someone else, you only need to find one person whose competence lies in identifying people who are competent.

So just do the math: if it takes me 400 hours to write a book and 100 hours to get it ready for publication, that means that I could write 25% of another book if I didn’t have to mess around with all that crap. Under those circumstances, it would make sense to pay someone 15%.

Now, you’re saying, “But Courtney, the solution is obvious. Just pay someone a flat fee to act as your liaison to all these people. You don’t need to pay a percent.”

Sure. But what incentive does the liaison have to do a good job, then? If they’re getting a flat fee, how do I know they aren’t just going to have their friends do it to kick a few books their direction?

Salespeople are put on commission all the time. Key employees often get profit sharing points in the business world. These are not weird or odd or unusual business arrangements. There are times when you want to give someone a percent, and you do it because you think that you will get more money than if you pay them a flat fee. This is not hard or weird or wrong. It is, in fact, entirely normal, and it’s mind-boggling to suggest otherwise.

Most importantly, the assumption in Dean/Kris’s writing is that if you pay someone a percent you must pay them a percent forever–but nothing requires that. What if someone set up a business model where you paid them 10% for four years? Or 20% for two years? Or 50% for the first 6 months, and nothing thereafter? All of those are reasonable choices that give the person you are hiring an incentive to maximize income, but which won’t have any impact on your long-term revenue.

There’s one other thing, and I hesitate to mention this, but I’m going to anyway. Much of what I’ve said above is centered on the fact that I think it’s worth spending time and money to do things right. I would rather produce one story that was tightly edited, brilliantly proofed, properly formatted, and professionally packaged than 20 that were not.

This is not Dean’s model. I’m not trying to knock his model; it apparently works very well for him. But, for instance, take a look at his challenge post:

The Challenge:

—To write 100 original short stories in one year….

#1… Please, I know I will make typos and such.  I don’t care and please don’t tell me. Thanks. If you have trouble reading something with a few typos, please don’t read these stories. There is no such thing as a perfect story and I ain’t trying to write one.

And then, on this particular story:

TOTAL HOURS SPENT (Including writing, publishing, and cover and putting it up here and writing this post) just over 6 hours in one day from first word to finished and up.

Which is fine. It is a perfectly fine business plan to write 100 stories in a year, not edit them, and post them. I think it’s a great writing exercise. You’ll make a few bucks on each story every month–after a year, it definitely adds up to a pretty darned good income.

But it is not the only business model. And I think that the fact that Dean works this way colors his view of what’s acceptable. It doesn’t look like he leaves room and time in his schedule for fussing and nitpicking, and if that’s the case, I completely agree with what he says: just hire someone who’s going to get the job done at minimal cost and move on. If something flops, oh well; there’s always something else in the works.

But if you don’t work like Dean, and you do fuss and nitpick, and you can’t afford to have something flop–it might make sense to have a real business partner who helps you make sure that nothing you do truly flops, and it might make sense to pay that person a percent. If your business model is to try and make your pie very big, it makes sense to give someone a piece of the pie so that they maximize your pie. If your business model is to have lots and lots of tiny pies, obviously you’ll see things differently. Your job then is not to make very very big pies, but to produce as many pies as possible, and the only person who can do that is the author.

There are successful writers who do things Dean’s way. There are successful writers who don’t. Never trust anyone who says that the only way to write is to do it their way. Do it your way. And once you know what your way is, your goal is to match your way of doing business with your way of writing. Not all writing styles are equally suited to all business styles.

Personally, I’m not suited to the write-100-stories-and-post-them-that-day kind of thing. More power to the people who can do that. Dean’s probably not suited to my kind of thing, either. It’s okay to write differently, and it’s okay to engage in the practice of business differently, too.

A disclaimer: At present, the only people I am paying a percentage to are my distributors. But I’m not foreclosing the possibility that I’d make a different choice in the future, and I it bugs me when I see people saying that doing so would be “stupid” when they haven’t bothered to unpack the assumptions behind the original dictum.

If you aren’t paying someone a percentage forever, it’s not that bad. And if a person is helping to make a small pie bigger, a percentage just makes sense.

Print: What do you think?

So I’ve been thinking about print copies.

Print copies of full-length books will be available as soon as I can make them available–hopefully only a few weeks after the digital version. (The delay will mostly be a matter of Lightning Source approving the material and making it available in their catalog.)

I haven’t yet made a print version of Unlocked, because hey, it’s only a little over 111 pages. Since these will all have to be printed POD, I don’t see I could make it available for anything except around $5.99 or so–which to my ear sounds way too expensive for 100 pages. But I know I will be writing more novellas (I really like the form!) and had planned at some point to release a print anthology combining three of them (probably at a price point closer to 10.99–I can’t be sure until I know the length). But this probably won’t be until 2012 or so, and I hate to leave my print readers out for so long.

So this is a question for those of you who only read in print, or who prefer to read in print: Would you want to buy a print copy at $5.99, available sometime in the next month, knowing that it will be available in an anthology form next year, or would you hold off for the anthology. What do you want?

At some point in the future, I’ll have another post for indie bookstore owners about terms.

EDITED TO ADD: What do you think about the possibility of having the novellas combined with full-length editions?

E.g., putting Unlocked as a bonus at the end of the print edition of Unraveled?

So, that whole “legacy publishing” thing…

You may note that I haven’t used the words “legacy publishing” to talk about traditional publishers.

There’s a reason for that. I don’t like the term.

Look, I get why some people are using the term. And I understand that the point of using the term “legacy publishing” is that it conveys instantly what you think of traditional publishers: that you think they are old, inefficient, and outmoded. I could argue until the cows come home about whether traditional publishers are old, inefficient, and outmoded–get a bunch of authors together, and we talk about almost nothing else.

I’m still not going to use the term.

Here’s why. Imagine someone came up to me and said, “Courtney, since you write romance, I assume that you’ve sold out the One True Writing of Sad Books for crass commercial happy endings. Only whores sell out, and so from here on out, I’m going to call you Whore-tney.”

I would be pissed off. I would not want to debate whether writing happy endings was selling out, or discuss the merits of literary fiction versus romance–all very interesting discussions. I would want to beat the crap out of the person who was calling me a whore.

I would not feel better if the person said, “Look, it’s just a point of semantics–we both know what I mean when I say ‘Whore-tney’ so I’ll just keep calling you that, and you know that by using the name, I’m referring to you.” I happen to already have a name, a perfectly good one, that so far serves to differentiate me from others. I don’t need a new one, one that has an extremely negative context.

Imagine the person goes up to my friend and says, “So, I think Whore-tney made an interesting point the other day. What do you think about it?”

Do you think my friend will want to honestly debate the pros and cons of the argument? No, she’s going to say, “Stop calling her Whore-tney, or I will rip your eyes out.” (Probably not that. My friends are more gentle.)

Vocabulary matters. Vocabulary that is chosen to insult people–particularly when you state that “legacy publishing” does not mean “non-self-publishing” but “publishing in a way that I like instead of a way that I do not like”–has an effect: it immediately closes down conversation with people who do not agree with you.

Now, if you intend to do that, fine. But I don’t. If I use the words “legacy publishing,” I’m implicitly insulting all the people who are involved in it–not just editors and publishing house executives, but friends of mine who have decided it is in their economic best interest to continue to publish with their traditional publishing houses. I’d like to talk to those people about pros and cons. I’d love to debate it.

I don’t want to walk up and kick dirt in their face over a fine point of semantics.

As it is, we have lots of perfectly fine vocabulary words that describe different kinds of publishing. So here are the words I will use to describe various kinds of publishers:

“Traditional publishing” which can be split into “New York publishing” and/or “big publishing,” “small presses,” and “digital first publishers.” I’m not sure where Amazon’s new publishing arm fits in to all of this; they may be a different beast altogether, or they may just be a particularly rapacious branch of digital-first publishing. They are probably a cross between a small press (they give advances) and a digital-first publisher, but I am unsure. Nonetheless, I am unstymied by my immediate inability to classify them. Since they seem to be one of a kind, I shall just call them “Amazon” for now.

Some people would not put digital-first publishers under the traditional publishing umbrella. Surely they do not qualify as legacy publishers.

Then there’s “agent publishing”–a relatively new beast, and I fear a contradiction in terms, but alas.

And then there’s “self publishing” which can be of the “agent assisted” variety.

Now I’m aware that the word “traditional” in traditional publishing is not without moral valence. Traditions are good! Traditions are like turkey and pumpkin pie at Thanksgiving! Traditions are warm and comforting! But traditions are also kind of stodgy–and people have been using that word for a while now.

There. I’ve managed to use words to refer to things without using insults. I feel that etymologically, I can refer to everything.

Now, I’m willing to talk about all the ways that big publishers are getting things wrong–just as I’m willing to talk about how Amazon’s new imprints may be getting things wrong, or how small presses get things wrong, or how self-published authors may be getting things wrong. But I don’t want to send people the message that in order to engage in me with conversation, you must start from the presumption that I am right and you are wrong.

That’s what you do when you’re trying to piss someone off, not when you’re trying to talk with them.

I don’t imagine that I’ll change anyone’s minds (or vocabulary) with this post, but I do think it’s important to push back on the assumption that it’s a good idea to insult people.

On the self-publishing horizon

This is an announcement about Book 3 of the Turner series–Smite’s book. A lot of people have been asking me when it will come out. Read to the end, and you’ll get your answer–and the new title!

Before we get there, though, I have to subject you to some really boring numbers. Please bear with me, as they are marginally relevant.

HQN, my publisher for Unveiled and Unclaimed, only gives its authors 8% of the cover price for electronic sales. This is below the 25% of net (which comes out to 12-16% of the cover price, depending on who you talk to) that other publishers give. It’s well below the 70% that you can get going to Amazon directly (for books above $2.99).

In a world where more than 30% of sales are digital and print sales are falling, an 8% digital royalty rate just didn’t make business sense to me.

In February, Harlequin offered to buy my next two books. They actually offered more money upfront than I was expecting–it was a very nice deal (in publisher’s marketplace terminology). But the royalty rate was stuck at 8%. I talked it over with my agent, the brilliant and supportive Kristin Nelson. We said, “no, thank you.”

Harlequin is not going to be publishing the third book in this series.

You may notice that I walked away from this deal in February. It is almost June now, and I haven’t said anything. I planned to self-publish the third book in the series, but before I publicly announced my intention to do so, I wanted to make sure I could do it right.

And so I worked on a test-case: a novella for a minor character in my first book. I had to learn about covers, about hiring freelancers to take care of all aspects of editing, about formatting, about distribution.

It was a lot of work. Don’t let anyone tell you otherwise.

It was also a lot of fun.

Unlocked was my proof of concept–to see if I could produce something of traditionally-published quality in a self-published setting. If I concluded that I couldn’t, I would have found another way to get my readers the third book. I refuse to compromise on the quality of the work I produce, no matter what my personal business objections may be.

But I’m really proud of the result, and I hope that my readers will like it, too. You can get Unlocked for 99 cents.

So where does that leave us with the third book in the Turner series?

  • It will be available in both print and digital.
  • The print version will be orderable through Ingram’s. If you’re an Indie bookstore who wants to carry the book, contact me. I’d love to talk about what I can do to make it work for you.
  • The digital version will be available everywhere I can make it available–both in terms of geographical vendors and in terms of vendors.
  • It will be available soon. My goal is to have it up November of 2011–a month after Unclaimed releases–but I won’t give a firm date yet, because the book isn’t done. If I need to take more time to make it the best book I can, I will.
  • It will be available at a reasonable price.
  • It’s going to be called Unraveled.
  • And–I don’t want to jinx the writing–but so far, it’s my favorite book that I’ve ever written. And I promise that I will do the story justice.

This isn’t the flashiest announcement ever made. I’m not flouncing from the room. I’m not proclaiming that I will never again work with the modern-day Babylon that is New York. I happen to like the editors I’ve met, so I would rather not draw mustaches on them in effigy. I don’t like their royalty rates, and I really don’t like those royalty rates coupled with “in print” clauses that will keep rights to the book in the publisher’s hands for the rest of my life. But those are business objections, and like all business objections, they can be alleviated.

I hope that reality proves as boring as this announcement: that no matter what the processes are that take my books to market, I continue to produce the best books that I can, and my readers continue to enjoy them.

Unlocked is here!

Unlocked Cover Yes, Unlocked.

You are wondering: What is Unlocked? Well, I know that a lot of people were worried that the wait between Unveiled (Ash’s book) and Unclaimed (Mark’s book) was so long–February of 2011 to October of 2011. And I was with you–I hate having to wait eight months between releases.

So I decided to offer you a helping hand. Unlocked is a novella. It’s about as long as This Wicked Gift (for those who read that)–28,000 words, about 111 pages total. It’s set in the broad world of the Turners, but it stands alone. You don’t have to have read Unveiled to read it, and if you don’t read it, you won’t notice when you read Unveiled and Unclaimed.

It’s about Lady Elaine Warren, a minor character in Unveiled, and one who I wanted to have her own story and resolution.

Here’s the official blurb:

A perpetual wallflower destined for spinsterhood, Lady Elaine Warren is resigned to her position in society. So when Evan Carlton, the powerful, popular Earl of Westfeld, singles her out upon his return to England, she knows what it means. Her former tormenter is up to his old tricks, and she’s his intended victim. This time, though, the earl is going to discover that wallflowers can fight back.

Evan has come to regret his cruel, callow past. At first, he only wants to make up for past wrongs. But when Elaine throws his initial apology in his face, he finds himself wanting more. And this time, what torments him might be love…

You can get it from Amazon, All Romance eBooks, and Goodreads for 99 cents ($1 at Goodreads–they won’t allow charges under $1.) Eventually, it will be available at Barnes & Noble, Apple, Smashwords, kobo, and everywhere else I can get it; some of the other venues will take a little more time. (In particular, Barnes & Noble put my account in review, told me that they sent me an e-mail explaining why, and hasn’t yet answered the e-mail I sent saying I’d never got the e-mail. Grr.)

You can get just about any format you want for your device of choice at All Romance eBooks, though, and for the remainder of today they’re offering a 50% rebate on everything in their store–that means you can get Unlocked for effectively 50 cents.

Read an excerpt here, and enjoy!

In any event, there’s more to this story than a 99 cent novella to tide you over between books. I’ll get to that.

Tomorrow.